ON THE SURFACE
Cristina is no stranger to client services or the world of interactive agencies. Before joining Fathom Creative, Cristina served as an independent experiential strategist committed to developing and overseeing innovative marketing programs across multiple platforms in an effort to help brands relevantly engage with their core target audience.
Prior to pursuing the path of a marketing consultant, Cristina worked at a boutique, New York City-based firm, BrainReserve, and served Fortune 500 clients across numerous market segments, including Johnson & Johnson, Hershey’s, PepsiCo, Campbell Soup, Colgate-Palmolive, and Nike. At the age of 25, her work on the Tylenol Ouch! lifestyle marketing campaign earned a Gold Effie Award.
AT THE CORE
Cristina’s natural curiosity for technology and a passion for bringing people together were what drove her to later serve as the Marketing Director for indie game company, Moosetache Games, where she launched two award winning children’s games, Hike (ages 7+) and Rowboat (ages 13+). Cristina graduated with a Bachelor of Science in Marketing from Fairleigh Dickinson University and minored in finding families for homeless animals.