American College of Gastroenterology

LOGO & IDENTITY, EVENT COLLATERAL, SIGNAGE

We were honored to work with the American College of Gastroenterology’s (ACG) incredibly kind and passionate team to help visualize a massive milestone in their organization’s history–their 90th anniversary. ACG@90, as the campaign would come to be known, reflected on the past while looking toward the future.

The first in many creative touch-points was a comprehensive 90th anniversary logo system. The logo resembles a medal, celebrating and honoring their service in gastroenterology for almost a century.

Nametag with ACG at 90 logo
Letterhead mockup with ACG@90 logo
Colorful banners with ACG@90 How It Started, How It's Going graphics

We also had the exciting challenge of displaying 90 years of history and innovation in the form of an in-person display. The display was an immersive walk through the ACG’s history and what’s to come for their organization featuring side-by-side visualizations of the past and present. The display was such a resounding success at their annual conference that the ACG asked us to adapt it for their magazine, social media graphics, and in-person table displays.